X analytics for small accounts

Overview puts five numbers side by side: net followers (gained minus lost), impressions, engagement rate, posts and the replies you sent. Pick 7, 14 or 28 days and each one is compared with the period before, day for day, with your best day, your quietest day and the daily average.

Switch on Include replies to count the impressions of your replies too, the way X's own analytics does. On your first visit the app reads your posts from the last 28 days, once and at no cost, so the charts start full.

For a small account the real question is whether a post travelled beyond your followers. Every post is judged over its first 48 hours against your follower count: pass it and it counts as a breakout. Posts younger than 48 hours are shown racing toward that mark, and a chart plots every post's early views against your followers.

A heat map shows the median views per post for each weekday and three-hour window. A window is only compared once it has five finished posts on three different days; until then it is marked as a hint, not a finding.

Audience shows your followers and following, how many people replied to you compared with the period before, how many of them came back, and how many of their comments you answered. Below is everyone who comments under your posts: how often, in how many threads, how many you answered, when you last saw them and whether they follow you.

Patterns reads about 100 of your own followers who have 1,000 to 20,000 followers, scores what their recent posts earned, and compares your posts from the same 14 days with theirs, per 1,000 followers. It tells you what to do more of, what to keep and what to do less of, which traits earn more (opening with a question, leading with a number, telling a story, a list of steps and more), and the hours when posts in your niche do best, in your local time.

You can also paste any account and see what it posts, when, and what earns it engagement. Nothing is published from Patterns.

Home turns the numbers into a day. Replies and posts are measured against your usual day over the last two weeks, or against the goal you set until there is a week of history. New followers, views and regulars answered can have daily goals too, and a streak counts the days you kept it up.

Ask “What should I do next?” and AI reads today's numbers and what is waiting, and picks your next moves.